We’re not going to lie, flannel shirts are probably our go-to piece of apparel here at The Coolector and, thankfully, there are certainly no shortage of options to add to your line up over the next 12 months. Take a look through our pick of 10 of the best below:
Gustin 20-Year Twill Shirt – $149

Masterfully woven in Japan, the 20 Year Twills are designed to be a genuine throwback. Every element—from the specific hues to the tactile weave and pattern—has been curated to evoke the spirit of a bygone era. It is a shirt that captures the essence of the past through superior modern construction.
Outerknown Blanket Shirt – £155

Defining the standard for comfort, the Blanket Shirt remains unmatched despite frequent imitations. It serves as a versatile staple, transitioning effortlessly from a post-surf layer to a boardroom-ready garment. Crafted with Outerknown’s signature lofty organic cotton BlanketWeave™ twill, this piece is designed to be the most beloved item in any wardrobe, offering a premium tactile feel for all seasons.
California Cowboy High Sierra Shirt – £125

Crafted from luxury Portuguese flannel and lined with a cozy poly-tencel-spandex thermal, this High Sierra shirt is engineered for the ultimate Après-Ski experience. It is packed with party-ready utility, featuring a reinforced bottle pocket with a hidden slot for slim seltzers, a dedicated sunglass loop, and a water-resistant dry pocket to keep your tech safe while you embrace the analog lifestyle.
Criquet Double Cloth Flannel Shirt – $154

This is a different kind of flannel shirt! This lightweight double cloth flannel has two thin cotton layers that allows airflow to stay cool but still has the soft comfort of a flannel. Perfect for a few beers around the fire or a night out at the brewery.
Howler Brothers Sheridan Flannel – $119

HB’s western-styled Sheridan Flannel rides high in the saddle with mega comfortable cotton jacquard flannel and killer patterning. This one is up there with the softest and most elegant flannels they’ve ever made. It’ll make you look like a model in an aftershave ad. Rugged, stylish and handsome.
Finisterre Beardsmore Shirt – £95

Featuring Finisterre’s bespoke check pattern, the Beardsmore hits the sweet spot between robust construction and super-soft comfort. Built from a mid-weight brushed organic cotton for extra warmth on colder days, discover a timeless trusted partner, casually styled to take you from city streets to coastal hikes.
Topo Designs Mountain Shirt – $89

The Mountain Shirt Plaid, inspired by Topo’s western roots, is built with 100% organic cotton midweight twill flannel. It offers a relaxed fit, designed for layering, combining style and all-day comfort.
Roark Diablo Flannel – $119

Possibly Roark’s softest flannel option they’ve built yet, with DWR coated, brushed-polyester construction. Born from the cold wind-gusts blowing off the Bering Sea, this road-tested Diablo Flannel provides lasting comfort, paired with functional features like poly stretch construction, back shoulder gussets for breathability, and dual snap chest pockets for secure storage capability.
Poncho Monterrey Flannel – $94.95

Poncho’s performance Monterrey flannel fits like a hug from a lumberjack. It’s got medium weight for durability, it’s stretchy and soft for all-day comfort and mobility, and their proprietary fabric wicks moisture and dries fast so you can take it anywhere. Plus, it’s got loads of functional features like a built-in lens cloth, sunglasses holder, and a hidden zippered pocket.
Filson Vintage Wash Alaskan Guide Shirt – $149

Filson’s Alaskan Guide Shirt has been a mainstay trusted by bush pilots, sportsmen, ranchers, and tradesmen for a quarter-century for its warmth, durability and comfort. This Vintage Wash version has been heavily prewashed for shrinkage control and to give it a well-worn feel and aesthetic from the outset.
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