In a world where most modern smart TVs have descended into a sea of identical, plastic-framed rectangles, luxury German audio-visual outfit Loewe continues to march to the beat of its own impeccably designed drum.

Handcrafted and individually refined at the brand’s iconic headquarters in Kronach, Germany, the Loewe Antares Television represents a breathtaking marriage of interior architecture, bespoke customization, and razor-sharp OLED technology.

Starting at £2500+, the Antares is far more than a mere display—it’s a fully customizable, high-performance centerpiece built for those who refuse to compromise on design or cinematic performance.

Individually Calibrated German Precision

At the core of the Loewe Antares lies a factory-calibrated 4K Ultra HD OLED panel. Unlike mass-market displays off an automated assembly line, every single OLED module on the Antares is individually adjusted in Kronach before shipping. This meticulous process unlocks deep, pixel-perfect blacks, true-to-life color accuracy, and staggering contrast out of the box.

* Display Tech: Individually Factory-Calibrated 4K Ultra HD OLED
* Dynamic Range: Dolby Vision IQ, HDR10+ Adaptive, HDR10, HLG
* Refresh Rate: Up to 144Hz VRR with ALLM & Ultra-Low Latency
* Smart OS: Loewe os9 (Access to Netflix, Disney+, Apple TV+, Prime)

Whether you’re watching in a sunlit living room or a dimmed home theater, support for Dolby Vision IQ and HDR10+ Adaptive automatically optimizes every scene to match your room’s ambient light. The result is an ultra-vibrant picture that retains incredible shadow detail without blowing out highlights.

A Modular 360-Degree Design Statement

Where the Antares truly establishes its dominance is in its physical design. Borrowing inspiration from high-end widescreen studio monitors, the chassis features a bold horizontal silhouette crafted from premium materials.

Recognizing that a television often sits in full view of an open-plan room, Loewe engineered a complete 360-degree design, featuring clean fabric rear covers and hidden cable routing.

“Rather than forcing your living space to adapt to a massive black box, the Loewe Antares adapts to your room. With interchangeable aluminum onlays and modular mounting options, it’s custom design brought to life.”

Customization is practically limitless. The front of the chassis features tool-free interchangeable aluminum trims—allowing you to swap accent colors in seconds.

On the installation side, choose between swiveling tabletop stands, floor-to-ceiling columns, or motorized floor stands that rotate at the touch of a button.

High-Octane Gaming & Dual-Channel Smart Hub

Underneath its sculptural exterior sits serious processing muscle. Powered by the slick Loewe os9 operating system, the Antares grants instant access to top-tier streaming hubs like Netflix, Prime Video, Apple TV+, and Disney+.

A standout feature for broadcast fans is the Dual Channel platform: equipped with twin triple tuners, it allows you to record one live show to a USB drive while simultaneously watching another.

Gamers are equally well catered for. Armed with full HDMI 2.1 connectivity, the screen supports 4K gaming at up to 144Hz Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM), and ultra-low lag—ensuring butter-smooth action for next-gen consoles and PC setups.

Flexible Audio with “Invisible” Sound

Specification	Details
Base Price	£2500+
Audio Setup	Integrated Loewe Invisible Sound (Expandable via Soundbar Antares)
Audio Decoders	Dolby Atmos, DTS:X, Dolby Digital Plus
Origin	Designed, Developed & Assembled in Kronach, Germany

Right out of the box, the Antares features Loewe’s “invisible sound system”—a stealthy, chassis-integrated audio solution tuned with automatic room calibration.

For audiophiles craving full cinema impact, the system easily expands via HDMI eARC or integrates seamlessly with the optional matching Loewe Soundbar Antares.

At £2500+, the Loewe Antares Television proves that cutting-edge display technology and fine interior design can comfortably coexist on your living room wall.

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