We love a good drop of beer here at The Coolector HQ and we’ve had our heads turned and tastebuds tickled by this rather striking piece of branding work by Ifat Zexer for Demijhon Beer. These exceptionally stylish bottles of beer not only look fantastic but also sound amazing in terms of the flavouring on offer.
The branding is not dissimilar to a chemistry set style look and it works superbly well for this type of product. With so many different beers available on the market (and on the supermarket shelves), you need to think outside of the box in order to get your brand noticed and with this brilliantly unusual branding work by Zexer, Demijhon Beer certainly have put themselves streets ahead of the competition – in my eyes, at least.
See this project on Behance.